Friday, December 11, 2009
Marvel has a real knack for fucking up characters. Whether it's exploiting Wolverine or ruining a classic character like Spider-Man, Marvel has proved time and time again that it can take a decent concept and run it through the wringer all while thinking the outcome was a great idea.
He's been a vigilante ... and that's what he needs to stay. In DC's hands he probably would keep to his role. In Marvel's miserable, miserly mitts, however, he's been an angel, black and a Frankenstein-style creation. What. The. Fuck?
What the powers-that-ruin don't understand at Marvel is that Punisher works best when he's either in his own little world, untouched by the usual Marvel universe fodder, or he's on the outskirts of the Marvel universe. Granted, many of the stories he's been in while in vigilante mode have sucked (that taxi war storyline is a great example), but at least he's true to character. When he's donning tubes, forehead wards, or a "black" nose he's no longer Punisher. He's a cartoon creation. A roadrunner to the criminal coyote. In other words: He's a joke.
Money, obviously, drives Marvel's desire to screw with the character. What Marvel fails to remember, however, is that what really drives up sales for the long term is solid writing with a character that stays true to its roots.
Marvel has done this from time to time and has enjoyed success. It needs to stick with that plan, though. No more gimmicks (and that's all those things are). Readers see through them, and some, like myself, are resentful. Solid stories. Solid characters. No cartoons.
Save that shit for Wolverine.